Getting face time with executives in order to get a message across quickly, in a clear, concise and direct manner can be challenging. Because of this it is crucial that each conversation is professional and effective. This course helps delegates practice and perfect demonstrated strategies and techniques for communicating effectively with top-level and senior executives.
This course focuses on what executives really care about in order to tailor messages and prepare for executive conversations, including those that are unplanned. Delegates will be able to recognise communication techniques that executives commonly use, react to them; practice active listening and get messages across quickly; understand how to earn and maintain trust; learn to demonstrate the value they can offer and use techniques of persuasion appropriately. They will also learn tips and strategies for how to successfully navigate difficult conversations, such as communicating bad news and practice techniques for regaining and maintaining trust when faced with conflict, while convincing the executive that collaboration is the key to a successful engagement and deliverable.
: Download, complete and bring to class your participant guide, completed pre-work assignments (1-2 hours to complete) and laptop or device of choice.
- Plan for successful communications with executives
- Use an executive-oriented mindset, content, language and style
- Be prepared for impromptu communications
- Compose a situation-appropriate message to an executive
- Establish rapport and build and maintain the executive’s trust
- Persuade and influence executive decisions
- Apply a structured approach to navigating difficult conversations
The Importance of Awareness
Executive communication styles
Five types of awareness
Strategy Execution’s mindset model
Business model canvas
What Motivates Executives?
What motivates executives? What do executives expect?
Executive pain points
High-Impact Communication Techniques
Understand your purpose for communicating
A high-impact approach for standard communications
A skill-set for high-impact communications
Tips for high-impact communications
Dealing with tough tactics
Executive Stature and Leadership Presence
Sources of power
Executive stature and demeanor
Collaborating with executives
Persuasion and influence
Recognising and countering manipulative techniques
Stature and leadership presence
Building Relationships and Communicating Through Trust
Delivering as promised
The trust-building process
Special challenges to build executive trust
Controlling risk to build trust
Focus on risk opportunities - not just threats